UPDATED JULY 1, 2021
My Channel 3 weather friend Paul Barys hears it everywhere he goes: in the grocery store, in the mall, on vacation, even when he goes to the mailbox. “Paul said it would be like this!” Here’s the promo that started it all:
I think it’s one of the most successful promo campaigns in Chattanooga TV history. The promos aired only for a few years in the late 1980s, but they sure made an impression. Paul joined WRCB in 1985, and was the latest in a long line of weather forecasters at the station. John Gray held the job for 12 years before leaving in 1970, and after that nobody stayed very long. The station used various men and women, black and white, young and not-so-young. Some were meteorologists, others were not. Some were hired because they were pretty or cute. Some lasted a year, others lasted a month. One or two were quite good, others were um…not. Then came Paul.
Now in his 36th and final year at Channel 3, the bearded weather wizard certainly knows his stuff. But in 1985, he was just another new weather person on Channel 3, and nobody knew if the Chicago native would stay any longer than his predecessors did. Thankfully, he fell in love with the area, and he and his wife Sarah decided it was the perfect place to raise their daughters Maggie and Jamie.
Everybody has a favorite “Paul weather story,” and I have two. On Thursday, January 7, 1988 I had only been at Channel 3 for about three months. Paul had predicted a significant snowfall the day before, so the station put several of us up at the Whitehall Apartments, just up the hill from the studio. A steep hill, in fact. The news director had asked Paul and me to come in early to handle the weather and school closings. We got up in the wee hours of the morning and prepared to head down the hill. Paul, who had grown up in wintry Chicago, surveyed the heavy snowfall (12 inches!), took a few steps outside, and proclaimed, “Oh, this is nothing. This is the kind of snow you can drive in!” I figured he must be right, so I followed him to his car. He got behind the wheel, while I strapped in on the passenger side. Down the hill we went, spiraling out of control, finally skidding into a ditch at the foot of the hill. There were no injuries, except to Paul’s pride. Needless to say, I never let him forget that. Every time it snows, I ask him, “Is this the kind of snow you can drive in?” He loves it when I do that.
Then on Tuesday March 9, 1993, I had just returned to the station after doing a story in Rossville. It was almost spring, and it sure felt like it. Sunshine and 75 degrees. I was digging out the baseball equipment for me and my sons. Might as well start throwing, the heat was on. That afternoon, I was passing by Paul’s desk just before the news and said hello to him. “Come here,” he said. “I want you to see something.” He showed me some computer printouts of squiggly lines on charts and maps that I couldn’t possibly understand. “We’re going have 20 inches of snow on Saturday,” he said. That was still four days away, and it was short-sleeve weather outside. I patted him on the back, said something like, “Right, Paul,” and wondered if maybe he’d been staring into his computer screen too long.
You know the rest of the story. On Saturday March 13, we woke up to a white-out: 20 inches of snow, even more in some places. He saw it coming several days in advance, long before the days of the Viper, Doppler, and whatever else they’re using today. To this day, people thank Paul for giving them enough notice back in 1993, so they could stock up on milk, pork and beans, and toilet paper. He has become the longest-running weather forecaster in the city’s broadcast history.
But it just might have been those promo spots that put him on the map in the first place. There were several of them, but I only have one that is YouTube quality. It was modeled after a KNBC Los Angeles promo, but our Chattanooga versions got a lot of attention, and had enormous staying power. (I have almost 200 classic videos on my YouTube channel, and I’m adding new ones every week. You really should subscribe, and you’ll get notified every time I add a video. It’s easy, just click here, and then click “Subscribe.”)
While being interviewed recently in advance of his retirement on July 2, 2021 he reflected on how forecasting has changed during his forty-plus year career, which included stints in North Carolina and Ohio before coming to Tennessee.
“There’s no comparison,” he said. “When I started, we got a lot of help from guys at the local airport, and our radar was very limited. It was much more of a guessing game than it is now. Today, if we tell you a tornado is headed to your neighborhood in fifteen minutes, you’ve got just enough time to activate your safety plan, because it’s coming.”
Paul and his colleagues have worked hard to save a lot of lives, and their work is appreciated. Job well done, Paul. Enjoy your retirement.
Now, since you’ve been kind enough to read the whole story, you get two bonus photos, and a bonus video: first is a 2013 photo of Paul in Shanghai, demonstrating the art of Tai Chi, plus a rare photo of Paul without the beard, prior to his arrival in Chattanooga. Then scroll down to a 1991 promo of Paul Barys and current WTVC meteorologist David Glenn working together at WRCB. Enjoy!
Hi David, You should ask Paul about posting the photo of his GGfather…they are twins! I thought Paul was on vacation somewhere and had an “old time” sepia photo done while dressed in an old costume. I remember the “Storm of 93 very well. At 4 am Sat. when I reported my ground temp in Trenton was still at 35 deg. with lots of snow on top. We had 8 feet of snow on a section of our roof at Bull Moose and it collapsed, as did many in the area. The other area stations were laughing at the prediction but on Fri afternoon the wave came through and they were laughing out the other side of their mouths Sat morning. Also after the tornado outbreak in 2011, if I’m not mistaken, Paul was invited to address a convention of his peers and speak as an expert on tornado predicting. Chattanooga is very fortunate to have the best news team in the southeast, Channel 3. But then, Paul said it would be like this……
Paul Barys is a true Chattanooga broadcasting icon. We are blessed to have him.
Great article about Paul Barys! We miss Paul and his broadcasts since we are now living in Delaware.
David,
I always enjoy these broadcast stories about the Chattanooga and especially someone like Paul, who has weathered the broadcast storm for so many years. Thanks
Bill
Great stroll down memory lane. Yes, unfortunately, I remember the snow in 1993 too well. No power for over 5 days, wearing multiple layers of clothing to try not to freeze. No way to get out for the first two days (finally a friend with a 4-wheel drive jeep rescued me on the 3rd day). It was a great lesson to pay attention to Paul.
My son was one of Paul’s jr forecasters in 1998. He was and is a wonderful guy. Thank you Paul for keeping us safe.